“This significant investment builds on our long-standing commitment to the UK,” said Marc Benioff, Chair and CEO, Salesforce. This investment sits alongside my key priority to grow the economy and pledge to make the UK the best place in the world to start, grow and invest in tech businesses.” “It will strengthen the company’s UK presence, increasing capacity, as well as creating vital jobs, reinforcing our position as one of their largest markets outside of the U.S. “Salesforce’s major investment in its UK business over the next five years is a ringing endorsement of our economy,” said UK Prime Minister, Rishi Sunak.

This continued investment in the UK will drive innovation and support its growing customer base. The company has been investing in the UK over many years and today’s investment builds on a previous five-year investment of $2.5 billion announced in 2018. Salesforce is experiencing rapid growth in the UK as companies invest in their digital transformations and leverage the incredible innovation cycle around artificial intelligence. The announcement comes as Salesforce kicks off its World Tour London: AI Day, the company’s largest-ever UK event with more than 14,000 customers, partners, employees and stakeholders registered to attend.Īt the event, Salesforce will also unveil its latest AI product innovations, as attendees gather to hear how companies of all sizes and industries are leveraging the power of AI, data and CRM to connect with their customers in a whole new way. London - JSalesforce, the global leader in CRM, today announced the company will invest $4 billion in its UK business in the next five years. Salesforce UK employees pledge to volunteer 100,000 hours in their communities in 2023 Salesforce pledges to invest in AI innovation, customer success and growth in the UKĬompany welcomes 14,000 registered attendees to London World Tour: AI Day to hear from customers including Aston Martin Lagonda, Heathrow Airport, Marks & Spencer and Santander UK

Salesforce tower london